Digital Marketing Magic

An overview of Digital Marketing Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital media. Essentially, it’s using the internet to advertise your brand and connect with customers. Digital marketing includes many different types of advertising. For example, you might...

Web Development Essentials

What exactly is web development? Web development is the process of creating and maintaining websites. It involves everything from planning and designing to writing code and managing content. Web design is the art of creating a website’s look, feel and navigation. Web designers create the visual elements of a site such as its layout, graphics,...

Can Branding Be Simple?

Branding in just a few words… Yes, really! It can be that simple. First impression, then Emotional response. Branding is the process of giving meaning to a specific organization, company, product or service by creating and shaping a brand in consumers’ minds. It is about identity (what you are), standing for something (what you believe...

What is UX / UI Design

  Why do I need to know about UX and UI? UX and UI are two important parts of digital marketing, but both of them are essential for your business to succeed. They work together to make sure that everything from your site to your app is easy for users to use, so they can...